> ## Documentation Index
> Fetch the complete documentation index at: https://www.referly.so/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Visibility and boosts

> Understand and improve your Referly Marketplace ranking: the visibility score, its five criteria, and how to earn a manual boost with a review or case study.

Publishing your [listing](/docs/help-center/grow/marketplace/listing) gets you into the [Marketplace](/docs/help-center/grow/marketplace/overview) — but *where* you show up in the results is decided by your **visibility score**. A higher score means more impressions, higher placement, and more affiliates finding you. This page explains what the score measures and how to raise it.

## Your visibility score

You'll find your **Marketplace Visibility** score in the listing editor, shown as a gauge from 0 to 100 with a plain-language label. It's your listing's overall strength, and it maps directly to how you rank:

| Score  | Label                | What it means                |
| ------ | -------------------- | ---------------------------- |
| 0–40   | Low visibility       | Rarely surfaces in results   |
| 40–60  | Fair visibility      | Mid-pack ranking             |
| 60–80  | Good visibility      | Ranks above most listings    |
| 80–100 | Excellent visibility | Top-of-marketplace placement |

## What the score is built from

Select the info icon on the visibility card to open the full breakdown. Your position is a weighted blend of five things — proven performance matters most, because real, recent results are the strongest signal that affiliates will do well with you.

| Criterion                | Weight | What it measures                                                                                                                                        |
| ------------------------ | ------ | ------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Proven performance**   | 35%    | Real affiliate earnings paid out through your integration in the last 90 days, plus how well clicks convert into sales.                                 |
| **Earning potential**    | 25%    | How attractive your terms are — commission value, recurring vs one-time payouts, and how long commissions last.                                         |
| **Trust & completeness** | 15%    | Whether your program is verified and your listing is fully filled out (logo, cover image, description, body, category, FAQs), plus payout friendliness. |
| **Traction**             | 15%    | How established you are — active affiliates, marketplace signups, and favorites.                                                                        |
| **Marketplace demand**   | 10%    | How browsers engage with your listing — click-through rate on impressions and newsletter appearances.                                                   |

## How to raise each part

<AccordionGroup>
  <Accordion title="Proven performance (35%)">
    Connect a live integration and keep commissions flowing. Recent, real payouts are the single strongest ranking signal — nothing else moves your score as much.
  </Accordion>

  <Accordion title="Earning potential (25%)">
    Make your offer worth an affiliate's time: competitive commission rates, recurring commissions where you can, and longer payout durations.
  </Accordion>

  <Accordion title="Trust & completeness (15%)">
    Complete every field in your [listing](/docs/help-center/grow/marketplace/listing) — add FAQs and a cover image, and keep payout thresholds low and payout terms fast. This is the part most within your direct control today.
  </Accordion>

  <Accordion title="Traction (15%)">
    Grow your affiliate base. Signups that come through the marketplace compound this score over time, so a good listing feeds itself.
  </Accordion>

  <Accordion title="Marketplace demand (10%)">
    Sharpen your listing name, logo, and short description so more browsers click through when they see you in results.
  </Accordion>
</AccordionGroup>

<Note>
  Scores recalculate **daily** against every published listing, so your ranking moves as your program grows and as other listings change. Improvements you make today show up in the next recalculation, not instantly.
</Note>

## Earn a boost

On top of your organic score, you can earn a **manual boost** that lifts your placement further. From the visibility card, open **Boost your ranking** to see the options.

<CardGroup cols={2}>
  <Card title="Leave a review" icon="star">
    Review Referly on Trustpilot, Capterra, or G2 and email the published review to support. Once verified, a **medium boost** is applied to your listing.
  </Card>

  <Card title="Do a case study" icon="trophy">
    Feature in a Referly case study (and Shopify review) to earn **maximum visibility** — featured placement on the marketplace, a feature on the Referly website with a backlink, and the top visibility score for your listing.
  </Card>
</CardGroup>

Boosts are applied by the Referly team after they verify your review or schedule your case study — usually within one to two business days.

<Tip>
  A boost amplifies your ranking, but a strong organic score is what keeps you there. Fill out your listing completely and keep real commissions flowing first — then use a boost to climb further.
</Tip>

## Related

<Columns cols={2}>
  <Card title="Build your listing" icon="pen-to-square" href="/docs/help-center/grow/marketplace/listing" arrow>
    A complete listing is the foundation of a strong score.
  </Card>

  <Card title="Marketplace overview" icon="store" href="/docs/help-center/grow/marketplace/overview" arrow>
    Where your ranking decides how affiliates find you.
  </Card>

  <Card title="Marketplace licenses" icon="id-card" href="/docs/help-center/grow/marketplace/licenses" arrow>
    What you need to be live in the marketplace.
  </Card>

  <Card title="Commission plans overview" icon="percent" href="/docs/help-center/getting-started/commissions/overview" arrow>
    Better terms lift your earning-potential score.
  </Card>
</Columns>